Putting your brand and message in the palm of your customer's hands!

Imagine walking down a high street and suddenly you feel a vibration in your pocket...you stop...get your phone out and read the received message from a brand...you look up and your standing at the company's doorstep! Ingenious isn't it. Not only has a potential customer got your company details stored on their phone for future reference, they are also in direct proximity of visiting your company right there and then.

Kal Group offers a Bluetooth messaging service that enables audio, images, video clips and text to be sent to recipient's mobile phone in the proximity of our Bluetooth device.

Sounds just like a text message right? ...  Wrong. Bluetooth Marketing has so much more to offer when reaching out to your target audience.

'For instance, you are a taxi firm situated in a city on a Saturday evening and are in need of some quick promotion and a rise in customer membership. You inform the team at Kal Group of your whereabouts and we then Bluetooth your companies' brand name, telephone number and address to recipients phones in nightclubs nearby. A safe assumption to make is that there is going to be numerous 'light headed' or damn right intoxicated individuals that will find this new source of easily accessible information very useful as the night ends.'

Bluetooth Benefits

- Send your message instantly: Reach masses of customers at once in any geographical area

- Outwit your competition: Differentiate yourself from the competition in the high street by communicating with every customer that walks by

- Improve customer relationship: Keep your customers in the loop with special offers and upcoming events

- Free brand awareness: Recipients of the message can forward your company message to others for free

- Environmentally friendly: No printing, packaging or distribution waste

- Target populated areas: Identify where your target customers are situated and send your message in that area

- Campaign can be scheduled for a particular time: Send your Bluetooth message simultaneously to your other marketing campaigns for a bigger impact

- User-friendly software: The Bluetooth device used is compatible with most mobile software meaning customers access the message effortlessly

- Cost effective: No printing, packaging or distribution charge

How we do it

From the initial stages of discussing your campaign objectives, target audience and schedule to the post evaluation of the Bluetooth campaign, Kal Group does all the hard work while you sit back and reap all the rewards above! Whether it be your company contact details, latest products, vouchers, news or website link, we can creatively develop a Bluetooth campaign that will get you directly in front of your key customers and enhance your position in both your area and industry as a whole!

We have embraced this new technology, now it's your turn! Call us today on 01427 610127.